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Autor: Michael Masterson
ISBN-13: 9780470182024
Einband: Buch
Seiten: 375
Gewicht: 726 g
Format: 244x164x30 mm
Sprache: Englisch
Erscheinungsdatum: 01.01.2008

Ready, Fire, Aim: Zero to $100 Million in No Time Flat

Whether you re thinking about starting a new business or growing an existing one, Ready, Fire, Aim has what you need to succeed in your entrepreneurial endeavors.



About the Author.

Introduction. The Very Best Job in the World.

Chapter 1. Getting to the Next Level.

Chapter 2. Why Employee Size Matters: A Different Way of Measuring the Four Stages.

Chapter 3. Becoming a Five-Star Business Genius.

Chapter 4. The Supremacy of Selling.

Chapter 5. Your Optimum Selling Strategy and the Four Fundamental Secrets of Selling Your First Product.

Chapter 6. Mastering the Copy Side of Selling.

Chapter 7. Secondary - Yet Important - Priorities for Stage-One Businesses.

Chapter 8. A Quick Review of the Problems, Challenges, and Opportunities Faced By the Stage-One Entrepreneur.

Chapter 9. From $1 Million to $10 Million and Beyond: How to Break Through the One-Product-Company Syndrome.

Chapter 10. Innovation - The Key to Second-Stage Growth.

Chapter 11. Speed: Putting Ready, Fire, Aim into Your Business.

Chapter 12. Getting Ready.

Chapter 13. What Are You Waiting For?Chapter 14. Aiming the Product.

Chapter 15. Aiming the Marketing, Part 1: A Quick Crash Course.

Chapter 16. Aiming the Marketing, Part 2: Understanding the Buying Frenzy.

Chapter 17. Ready, Fire, Aim in Action.

Chapter 18. A Quick Review of the Problems, Challenges, and Opportunities Faced By the Stage-Two Entrepreneur.

Chapter 19. Making the Stage-Three Transformation.

Chapter 20. Changing Into a Corporate Leader.

Chapter 21. Filling Your Stage-Three Business with Stars and Superstars.

Chapter 22. Bottlenecks, Bureaucracy, and Politics.

Chapter 23. A Quick Review of the Problems, Challenges, and Opportunities Faced by the Stage-Three Entrepreneur.

Chapter 24. The Last Big Change.

Chapter 25. Acting as Your Company's Main Investor.



Praise for Ready, Fire, Aim

"This is an extraordinary book-full of practiced, proven strategies and techniques to help you make more sales and great profits than you ever imagined possible."
-Brian Tracy, author of The Way to Wealth

"Wow! A powerhouse book packed with tried and tested street-smart wisdom. I'm impressed!"
-Dr. Joe Vitale, author of The Attractor Factor

"Michael Masterson's Ready, Fire, Aim hits the mark-dead center. Masterson describes the phases of a business in a very helpful and perceptive way. No matter where you are in your business career . . . just starting out or already at the $50 million level . . . you'll better understand the challenges you face. And you'll get some 'bulls' eye' insights about how to overcome them."
-Bill Bonner, founder and President of Agora Inc.

"Ready, Fire, Aim is vintage Michael Masterson. Every sentence in the book is on the mark -stuff you can use right now, today, to accelerate your climb to the top of the financial ladder. What sets Masterson apart from most of the gurus who write about how to do it is that he's actually done it - over . . . and over . . . and over again. The number of successful businesses he's built is no less than astonishing. Every serious entrepreneur needs to avail himself of the information in this book."
-Robert Ringer, author of To Be or Not to Be Intimidated?

Ready, Fire, Aim is both an attitude and a method that self-made multimillionaire and bestselling author Michael Masterson follows to achieve success in business. It's helped him build and grow dozens of multimillion-dollar businesses, including one whose revenues reached $135 million and another still growing at $300 million.

Now, with Ready, Fire, Aim, Masterson reveals how you can use his approach to achieve unprecedented entrepreneurial success and enjoy life to its fullest. Written in a straightforward and accessible style, this engaging guide will prepare you to:

Start a business from scratch and make it profitable quickly

Keep a growing business growing as revenues climb from a million to tens of millions to hundreds of millions

Get other people to do almost all the hard work for you, so you are free to do only the fun stuff

Position yourself as an indispensable business builder, so you can enjoy a big share of the profits even if you are working only part-time

Duplicate your winning strategy in several businesses, so you never have to worry about "needing" any one of them

It takes more than money to build a profitable business-it takes a unique set of skills and strategies. With Ready, Fire, Aim, you'll discover how to develop these essential entrepreneurial skills and use them to vastly improve any business endeavor.
Autor: Michael Masterson
Michael Masterson has developed a loyal following of more than 250,000 subscribers with Early to Rise (, an e-newsletter published by Agora, Inc. Throughout his remarkably successful business career, Masterson has been a partner in two businesses that grew beyond $100 million, two more that exceeded $50 million, and at least a dozen that surpassed the $10 million mark. He is also the author of the New York Times, Wall Street Journal, and bestsellers Seven Years to Seven Figures, Automatic Wealth, and Automatic Wealth for Grads . . . and Anyone Else Just Starting Out (all from Wiley), and Confessions of a Self-Made Multimillionaire. Subscribe to Michael Masterson's daily e-zine at

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Autor: Michael Masterson
ISBN-13:: 9780470182024
ISBN: 0470182024
Erscheinungsjahr: 01.01.2008
Gewicht: 726g
Seiten: 375
Sprache: Englisch
Sonstiges: Buch, 244x164x30 mm